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Katarina Stanoevska

Katarina Stanoevska

Katarina Stanoevska

Prof. Dr.

Professor and Senior Lecturer of Business Administration with special focus on Information Management

MCM-HSG
Blumenbergplatz 9

9000 St. Gallen
Main Focuses

Digital Transformation of Products and Customer Experiences

Digital Business Models

Digital Communication

Digital Users and Behaviour

Digital Pertformance Measurement (Analytics)

Digital Competences

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