Master in
General Management
(MGM)

Why are some companies successful and others not? How do they use data effectively—and where does artificial intelligence create real value? And: What makes a startup take off—or even become a unicorn? The MGM is one of the most prestigious Master’s programs in management you can pursue worldwide.

You will acquire essential management skills and develop your personal impact to address the economic and societal challenges of our time:

• Strategy: Leading and developing companies strategically
• Entrepreneurship: Founding and building companies
• Financial Management: Analysing and managing companies through data-driven decision-making

We help you develop your leadership skills in sustainable business management and equip you with key competencies in applying artificial intelligence to business. With the support of the globally connected HSG community, you will discover your full potential through Managerial Impact Projects and the Grand Challenges of Business & Society.

Our Master’s programme focuses on addressing current and future challenges in sustainable corporate management. The conceptual approach is built on three interconnected levels:

Level 1: Building the Foundation
To establish a unified understanding of core disciplines in corporate management, students complete eight courses covering topics such as strategy, entrepreneurship, finance and management accounting, leadership, and artificial intelligence in business.

Level 2: Broadening Perspectives
Building on this solid foundation, students can apply and deepen their skills by taking «Advanced General Management Courses», electives from the programme itself or other Master’s programmes at the University of St.Gallen (HSG), and contextual studies courses that explore subjects outside of the economic sciences.

Level 3: Delivering Results
The final level focuses on the practical application of acquired knowledge. Students tackle a real-world business challenge through a «Managerial Impact Project», address at least one «Grand Challenge of Business & Society», and complete a Master’s thesis. The programme has a standard duration of three semesters and requires the completion of 90 credits.

learn more about the curriculum

Are you a dedicated individual who approaches complex challenges in an interdisciplinary, creative, and holistic manner, aiming to develop sustainable solutions? Are you aspiring to take on a responsible leadership position in the German-speaking world with an international focus after your studies? If so, you are an excellent fit for our target group.

Our students are highly self-motivated to drive sustainable business development and address the major challenges of our time. They seek not only to acquire the theoretical knowledge needed for this purpose but also to apply it directly to real-world problems while advancing their personal development throughout the programme.

Are you looking to pursue a leadership role in executive management, corporate staff functions, or private equity after graduation—or perhaps start your own business? If so, the Master’s Program in General Management (MGM) is the perfect fit for you.
Based on our three-pronged approach of Strategy (strategically leading and developing companies), Entrepreneurship (founding and building companies), and Finance & Management Accounting (analyzing and managing challenges using data), we prepare you for the following career paths:

a) Strategy: Strategy Consultant, Manager of Corporate Strategy, Strategic Assistant to C-level Executives, etc.
b) Entrepreneurship: Founder, Successor, Corporate Entrepreneur, Manager of Corporate Innovation, etc.
c) Finance & Data: Management Consultant in Accounting & Finance, Data Analyst, Specialist in Mergers & Acquisitions, etc.
d) General Management: Alliance & Ecosystem Manager, Private Equity Manager, Sustainability Manager, etc.

learn more about the career opportunities

• A degree recognised as equivalent in a field identical or closely related to Business Administration, with at least 180 credits.
• International students are admitted “sur dossier” (on a case-by-case basis).
• Admission requirements may include supplementary conditions (e.g., Integration Week or Master’s preparatory courses).

learn more about the admission requirements

The MGM collaborates with small and medium-sized enterprises as well as industry leaders worldwide. Whether through CEO guest lectures in St.Gallen, company visits in Berlin and Singapore, independently managed Managerial Impact Projects addressing real challenges of partner companies, or exclusive recruiting events on campus – the MGM provides its students with an exceptional platform for launching an international top-tier career.

Feel free to contact our ambassadors and discuss the MGM with them directly.