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This project aims at developing a Value-Based Marketing & Sales method for Smart Services. The holistic method bases its four dimensions on advanced analytics of operational and market data. Thereby, it opens revenue opportunities for manufacturing companies in Switzerland through Smart Services.
This project aims at developing a Value-Based Marketing & Sales method for Smart Services. The holistic method bases its four dimensions on advanced analytics of operational and market data. Thereby, it opens revenue opportunities for manufacturing companies in Switzerland through Smart Services.