What makes a brand strong? — Answers to this can be found in the latest issue of our digital University magazine, HSG Focus
HSG Focus 4/2014 "Branding" has appeared
HSG extension — St.Gallen’s Municipal Parliament has approved the sale of the Platztor property to the Canton
Platztor in St.Gallen
How to inspire leaders to grow — See Professor Omid Aschari's talk at the TEDx event 2014 in Zurich
Professor Omid Aschari speaking at the TEDx Event 2014 in Zurich
The role of chief strategists — A survey of 160 CSOs from European companies
The Role of Chief Strategy Officers
Financial Times Ranking — HSG Master’s in Strategy in International Management in the #1 spot for the fourth year consecutively
A student reads the "Financial Times"
From design to measuring the world — Our public lecture courses in the autumn semester 2014
Road sign "Imbodenstrasse»
Art interviews — Artists whose works can be seen at the HSG speak about their work and their ideas about art
art at the HSG
Global, practice-oriented, interlinked — Vision and general principles of the University of St.Gallen (HSG)
Main Building of the HSG
Entrepreneurs of tomorrow — The University of St.Gallen (HSG) encourages Start-ups
Entrepreneurs at the University of St.Gallen (HSG)
Sustainable management — Teaching Sustainable Business for the world
Sustainable Business education


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The "brand" in HSG Focus

What makes a brand strong? And how does it keep its promises? Answers to this can be found in the latest issue of our digital University magazine, HSG Focus.

Dominique von Matt on "Branding"

The new issue of HSG Focus has appeared. Topic: Branding. In our video interview for HSG Focus marketing expert Dominique Matt (Jung von Matt / Limmat) talks about strong brands, the art to combine stability and agility in a brand and credibility as a success factor. (in German)

Owing to its urgent space requirements, the University of St.Gallen (HSG) is to be extended by 2025. The Canton of St.Gallen, the City of St.Gallen and the University informed the public about the Project at a media information meeting. We interviewed Cantonal Ministers Stefan Kölliker and Willi Haag, Mayor Thomas Scheitlin and Thomas Bieger, President of the University of St.Gallen.

Events at HSG

11/28/2014 – Internationales Energie Forum IEF 2014 (Anmeldung erforderlich) 

9:00 AM - 5:00 PM
Kantonsratssaal, St.Gallen
Weitere Infos und Anmeldung: http://www.sg-ief.ch/

11/28/2014 – Stromtagung 2014

9:00 AM - 5:30 PM
Konferenzgebäude Grünenhof Zürich
«Versorgungssicherheit und ihre Konditionen»; weitere Infos unter: http://bit.ly/1Disx4y

11/28/2014 – Vorlesung Theologie

9:30 AM - 11:00 AM
Festsaal St. Katharinen (Katharinengasse 11, St.Gallen)
Freudenfeste und Bussrituale; Pfarrer Markus Anker

11/29/2014 – TOEFL - Test of English as a Foreign Language

8:00 AM
HSG Sprachenzentrum der Universität St.Gallen, Gatterstrasse 3, St.Gallen, Treffpunkt: Raum 36-008, ab 08:00 Uhr
Infos unter: http://www.sprachenzentrum.unisg.ch

More events

Social Media


8 hours ago HSGUniStGallen

Good brands keep their promise - easier said than done. Find out why in the latest issue of our university magazine HSG Focus: http://bit.ly/1FzRsDG.

Eine gute Marke hält, was sie verspricht. Doch das ist einfach gesagt als getan. Warum das so ist, erklären wir in der neuen Ausgabe unseres digitalen Uni-Magazins HSG Focus. http://bit.ly/1FzRsDG

1 day ago HSGUniStGallen

Tomorrow the new issue of our digital university magazine HSG Focus will be published. Topic: #Branding. In our video interview marketing expert Dominique von Matt (Jung von Matt/Limmat) talks about strong brands, the art to combine stability and agility in a brand and credibility as a success factor. Watch the interview: http://bit.ly/1Cl8lDX (in German)

Morgen erscheint die neue Ausgabe unseres digitalen Uni-Magazins HSG Focus. Thema: Die #Marke. In unserem Videointerview spricht Marketing-Experte Dominique von Matt (Jung von Matt / Limmat) über starke Marken, die Kunst Stabilität und Agilität in einer Marke zu vereinen und Glaubwürdigkeit als Erfolgsfaktor. Sehen Sie hier das Interview: http://bit.ly/1Cl8lDX


8 hours ago HSGStGallen

RT @cems_alliance: #Management is about ppl. #CEMS provides the tools to work w/ a diverse population of ppl.Thomas Bieger @HSGStGallen htt…

10 hours ago HSGStGallen

Good #brands live up to their promise. Easier said than done. http://t.co/L8wzBs7vJ5 #HSGFocus

11 hours ago HSGStGallen

RT @HSGProfessional: Die neue Ausgabe des #HSGFocus ist online. Im Dossier dreht sich alles ums Thema #Marke. http://t.co/3J05y7bj99

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