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Publications - 08.07.2010 - 00:00 

A dialogue of art and architecture

On the occasion of its first anniversary, the HSG is devoting a brochure entitled “Tituli – the quotations in the HSG Alumni House” to the new hostel on the Executive Campus HSG.

15 May 2009. In May 2008, the University of St.Gallen (HSG) was the first university in German-speaking Europe to open an integral campus dedicated to executive education. On the occasion of its first anniversary, the HSG is devoting a brochure entitled “Tituli – the quotations in the HSG Alumni House” to the new hostel on the Executive Campus HSG.

Elucidation of the quotations
In this brochure, the HSG academics of the Department of Humanities & Social Sciences (KWA-HSG) elucidate the quotations that can be found on all the floors and walls of all three storeys of the guest house. The design concept was developed by the St.Gallen interior architect Carlo Schudel of Interni Schudel & Partner Innenarchitektur AG.

With this publication, the HSG is making a further contribution to its very own dialogue between architecture and art, which pervades all the HSG’s buildings.

Interaction with the room
In Ancient Rome, the term tituli denoted the leather strips which were inserted into the upper end of a book scroll and which bore the name of the author and the title of the work from which they hang down. The quotations in the HSG Alumni House are not mere lettering; rather, their particular positions make them interact with the room in which they are affixed.

“Woven into” the carpet, they additionally provide a symbolic link between the history of our medieval calligraphic culture and that of the textile city of St.Gallen, in an assonance of text and texture. In terms of content, the tituli of the HSG Alumni House do not constitute either a self-contained text or a systematic overall concept; rather, they are a florilegium of ideas, thoughts and maxims from a wide variety of cultural circles that present onlookers with new vistas with each and every sentence.

Thus the quotations in the HSG Alumni House make their own special contribution towards the inspiration of passing participants in executive education courses.

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