New HSG Shop in the main building Right on time for the beginning of Autumn Semester 2010, the HSG Shop is moving into new premises. In the future, it will offer numerous products with the University’s logo in Room 01-007. 27 August 2010. The product range now includes HSG sweets, Champagne de Saint Gall, leather writing cases, HSG chocolate mails, HSG Minörli chocolate sticks, lace shirts and tank tops for women. Classics still include USB sticks, notebooks, umbrellas and hooded sweaters. Large selection and competition The range has now increased to 50 products. On 21 and 22 September between 10 a.m. and 2 p.m., the HSG Shop will be inviting all visitors to enter a competition. Joint venture of the HSG The HSG Shop GmbH was set up in 2004 as a joint venture between the University of St.Gallen and HSG Alumni for the distribution of HSG merchandising articles. The Shop is run by two student staff in close cooperation with HSG Alumni and the Department of Marketing and Communication of the University of St.Gallen. In the business year 2009, turnover increased by about nine per cent.