west
Back
search
search
close
Studying
east
Research
east
Executive Education
east
News
east
University
east
phone
Kontakt
en
German
English
close
east
Studying Overview
Studying
east
Overview
Why HSG?
east
Why HSG?
east
Overview
Engaged community
Great career opportunities
Superb study programmes
Programmes
east
Programmes
east
Overview
Bachelor
Master
Doctorate
Costs of an HSG degree
Courses
north_east
Exchange programmes
east
Exchange programmes
east
Overview
Incoming Guest Students
Outgoing HSG Students
Get in touch
east
Get in touch
east
Overview
Open Days
Campus tours
Fairs
Offers for schools
Services for businesses
Brochures
Admissions
east
Admissions
east
Overview
Admission Bachelor
Admission Master
Admission Ph.D.
Additional Qualification Programmes
Recognition of degrees
Application deadlines
Rematriculation
Starting your studies
east
Starting your studies
east
Overview
Preparation for studies
Study planning
Campus
Student Advisory Service
Semester dates
east
Research Overview
Research
east
Overview
Research at HSG
east
Research at HSG
east
Overview
Scientific Integrity & Research Ethics
Research Support
Research Services
GSERM - Global School in Empirical Research Methods
Prizes and Awards
Faculty
east
Faculty
east
Overview
Open Faculty Positions
Resources for current and future faculty
Faculty Development
Early Career Programme
All HSG Faculty
Research units
east
Research units
east
Overview
Institutes and research units
Global Centres
Centres
Strategic research collaboration
Schools
Ph.D.
east
Ph.D.
east
Overview
PhD Programme in Management (PMA)
Graduate Programme in Economics and Finance (GPEF)
Computer Science (DCS)
Law (DLS)
Organization Studies and Cultural Theory (DOK)
International Affairs and Political Economy (DIA)
Early Career Programme
Research in Focus
east
Research in Focus
east
Overview
Elite Quality Index
Circular Lab
Alexandria
north_east
east
Executive Education Overview
Executive Education
east
Overview
Executive Programmes
north_east
Board Programmes
north_east
Custom Programmes
north_east
Executive MBA
north_east
MBA
north_east
Educational Consultation
north_east
east
News Overview
News
east
Overview
Newsroom
east
Newsroom
east
Overview
Special Topic on the Future of Universities
Special Topic HSG Startups
Special Topic Artificial Intelligence
Special Topic Ukraine
Special Topic Sustainability
Media releases
Newsletter
Events
east
Events
east
Overview
Event calendar
Public Lectures
Dies academicus
HSG Graduation Days
Promotionsfeier
St.Gallen Symposium
START Summit
Publications
east
Publications
east
Overview
HSG Focus
north_east
Brochures
north_east
Research Platform Alexandria
north_east
Video series
east
Video series
east
Overview
Impact Awards
In the Lab
Knowledge Bank
Art interviews
Academic GIFts
Little Green Bags
Podcasts
east
Podcasts
east
Overview
HSG Research Insight
Innovations in Sustainable Finance
Machines That Fail Us
Meet the CFO
HSG Student Podcast
east
University Overview
University
east
Overview
About us
east
About us
east
Overview
Vision and values
Organisation
History
Rankings and accreditations
Quality development
Art at the HSG
Advisory offices
Engagement
east
Engagement
east
Overview
Student engagement
Entrepreneurship
Responsibility and Sustainability
Diversity & Inclusion
Regional impact
HSG Alumni
north_east
HSG Foundation
north_east
Offers for the public
east
Offers for the public
east
Overview
125th anniversary of HSG
Public Lectures
Jubiläumsreihe
Children’s University
HSG SQUARE
north_east
Experiencing the HSG
Info Desk and contact
Library
east
Library
east
Overview
Search and Use
Research and publishing
Visiting and Studying
Contact and Consultation
Schools
east
Schools
east
Overview
School of Computer Science
School of Economics and Political Science
School of Finance
School of Humanities and Social Sciences
Law School
School of Management
Working at HSG
east
Working at HSG
east
Overview
Jobs
Working in administration
Working in Academia
Apprenticeships at HSG
Life in Switzerland
Entry from abroad: First steps
home
more_horiz
University
Studying
Research
Executive Education
News
University
About us
About us
Engagement
Offers for the public
Library
Schools
Working at HSG
Organisation
Vision and values
Organisation
History
Rankings and accreditations
Quality development
Art at the HSG
Advisory offices
HSG in numbers
Compliance & Governance
Jan-Hendrik Bucher
Jan-Hendrik Bucher
M.Sc.
Research Associate
Tel: +41 71 224 7215
Write e-mail
Publications
Go to the Alexandria Research Platform
Fields of research
Consumer Research
Marketing
Consumer Culture Theory
north
