Supervision Bachelor's and Master's Theses

Theses with Prof. Ph.D. Tanja Schneider can be written in the following subject areas:

  • Social studies of science and technology/sociology of technology
  • Social studies of markets and finance
  • Sociology of consumption
  • Sociology of apps
  • Digitalization of everyday life (e.g. food and eating)
  • Digital health
  • Social studies of neuroscience
  • Qualitative research methods

Important: Currently, no new projects can be supervised.

At Bachelor level, conceptual thinking is to be promoted, which is why both a comprehensive literature analysis and an empirical paper can be written. Please also note that for BBWL (O19) papers, a business reference should be created.
At Master's level, methodological and empirical work is required.

Working on their Bachelor's or Master's thesis, students complete the following milestones:

The ideal prerequisite for writing a Bachelor's or Master's thesis supervised by Prof. Dr. Tanja Schneider is the successful completion of at least one course in the area of concentration Technologies in the Contextual Studies programme.

If you meet this requirement, for a Bachelor's thesis please fill in the linked form and send it together with your CV (max. 1-2 page/s) by email to

Supervision Agreement

For BBWL (O19) theses, this form is filled out by the students after the first get-to-know-you meeting.

Consultation hours

Students writing a Bachelor's- or Master's thesis supervised by Prof. Dr. Tanja Schneider can make an appointment here.

General regulations of the HSG

Bitte orientieren Sie sich bei Ihrer Arbeit an den generellen Bestimmungen der HSG

Bachelor's thesis

Master's thesis

All scientific papers at the University of St.Gallen must be accompanied by a signed declaration of authorship.



A selection of basic literature on science and technology studies can be found below.

We recommend to use a literature management program such as Endnote, Zotero, Citavi or Mendeley when writing your thesis. The HSG offers access to these tools as well as support in learning the applications


Qualitative research

We recommend the following basic literature on qualitative research:

  • Flick, U. (2018). An Introduction to Qualitative Research. 6th edition, London: Sage.
  • Soldano, J. and Omasta, M. (2017). Qualitative Research: Analyzing Life. London: Sage.
  • Eriksson, P. and Kovalainen, A. (2012). Qualitative Methods in Business Research. 2nd edition, London: Sage.


Academic writing

The language of the work must be non-discriminatory. The HSG language guidelines explicitly mention linguistic inequalities based on age, skin color, gender, language, national or social origin, etc. as discriminatory. Citation styles such as the APA style also contain regulations on non-discriminatory language.

The Writing Lab at the University of St.Gallen offers writing workshops and individual writing consultations.


Length and typical outline of the paper


The following table gives you a guide for writing empirical and theoretical papers.

Empirical papers
Theoretische Arbeiten
10 % Introduction
10 - 30 % Theory and state of research
10 % Method and analysis procedure
30 % Empirical evidence
10 % Conclusion
10 % Introduction
10 % Method and analysis procedure
70 % Theory and state of research
10 % Conclusion

The recommendations here are to be understood as supplementary to the official fact sheets. In addition, please note that these are by no means purely quantitative; rather, the successful submission of this work depends on the substance of the individual chapters.

The following books and podcasts provide a good overview of the topics of the Department of Technology Studies:

Sismondo, S. (2010). An Introduction to Science and Technology Studies. Oxford: Wiley Blackwell.
Bauer, S., Heinemann, T. und T. Lemke (Hrsg.) (2017). Science and Technology Studies. Klassische Positionen und aktuelle Perspektiven. Berlin: Suhrkamp.
Felt, U., Fouché, R. Miller, C. A., and L. Smith-Doerr (eds.) (2017). The Handbook of Science and Technology Studies. Massachusetts: The MIT Press.
The Received Wisdom by Shobita Parthasarathy and Jack Stilgoe
Podcasts on new books in science, technology and society


Prof. Ph.D. Tanja Schneider
Associate Professor for Technology Studies
University of St.Gallen
Office 51-6004
Unterer Graben 21
9000 St.Gallen
+41 71 224 29 29